Saturday, April 21, 2012

Twitter Mood: The Effects of the Recession on Public Mood in the UK

Intelligent Systems Laboratory - University of Bristol Large scale analysis of social media content allows for real time discovery of macro-scale patterns in public opinion and sentiment. In this paper we analyse a collection of 484 million tweets generated by more than 9.8 million users from the United Kingdom over the past 31 months, a period marked by economic downturn and some social tensions. Our findings, besides corroborating our choice of method for the detection of public mood, also present intriguing patterns that can be explained in terms of events and social changes.


Monday, April 16, 2012

How SEO software is changing the way we read and write

by Annalee Newitz

Flustered pundits claim that blogging has changed writing forever, but they're wrong. You know what has really changed writing? Google search. Thousands of internet puppies are writing "content" that is perfectly optimized to rise to the top of search rankings. Search engine optimization (SEO) has become its own art, a genre designed to make writing algorithm-friendly and human-clickable. What has SEO done to our writing? Now Sean Gallagher over at Ars Technica has a smart, funny article about a new piece of consumer software, InboundWriter, which helps you turn any piece of writing into something that's optimized for search. The best part is that Gallagher actually ran his own article through InboundWriter, so his analysis of SEO is actually designed to be 99% optimized for SEO.